Testimonials

“I actually treasure this dry shampoo. It's one of those formulas where you didn't even know how much you were settling for "alright" until "EXTRAORDINARY" hits you! My hair is a wild mess of texture and curl, and I was always compromising in some way or another- until Sera's Immaculate Mane. It didn't take long to get used to lathering the powder into my hair, and the feeling of clean is unparalleled. It's a scalp awakening. My hair starts floating from the follicles, my curls unburdened by the laws of gravity - I don't even need conditioner, even if I sometimes like to use it. This shampoo is amazing, incredible, wonderful. I love it so much I almost don't want anyone else to know about it.”

— Carmen 

I’m in love with every single item. The shampoo is SO lux, I was amazed how little goes such a long way. And the Rose Facial Serum is everything (I’m also obsessed with anything and all things rose.)

— Sara

“I use the all Over Oil religiously on my face every single day and it’s honestly the best.🔥”

— Arie

“I LOVE the Red Earth Facial Clay!! Discovered the other day that it actually works great as a hair degreaser as well. Thank you for making such beautiful products!”

— Jonelle

“I have melasma. It came on in my early 30s post-hysterectomy. Your Cactus Water Serum is giving me a whole new experience with the return of the sun. Normally, I would have brown patches on my forehead and upper lip by now. But, no sign of it yet! I am at complete peace with the change of my skin, but it’s sure been an awesome result of using your magic potion. Thank you.”

— April

“Shout out to the SUNMOON Poultice powder! I had a sudden bad cut while slicing. I was able to keep cooking with this delightful mound of powder on my finger!”

— Anon

“The Red Earth Clay and Holy Rose combo is so good!! I love it!”

— Miranda

“My partner and I love the Cactus Water serum! The scent is so green and earthy, grounding and sweet. It's a perfect morning oil, fortifying and protecting our faces from the sun and the elements. It's got an almost thick quality without being sticky, and my face always feels dewy, supple, and refreshed. Excellent for the more stressful weather patterns of summer and winter.”

— Carmen

“I just started using the Immaculate Mane Washing Powder and switched to a silk pillowcase and my curls are THRILLED.”

— Sarah


”I promised myself that i would take better care and i’m so happy to be doing so with your magical face mask and rose oil. i have dermatilomania and the hibiscus clay powder has helped my scabs heal so well. i will be a loyal customer of yours.”

— Sofia

“I love All Over Oil so much! It's great to drizzle a little into my bathwater, and massage my body with. It's light weight, absorbs really well, and leaves me smelling fresh and a little floral. And I really can't overstate how good it smells: the jasmine and orange are perfect compliments to each other. This oil is a staple in my medicine cabinet, and always brings me back to my body.”

— Carmen

”I love your Beldi Black Soap! Thank you so much for this precious offering.”

— Anon

“My skin is SO much happier now that I am using your oil and clay mask. I am in love with how smooth and balanced it feels! Thank you for sharing with us.”

— Melissa

“I love the Cactus Water Serum! It feels like a real treat each time I use it and I love prickly pear, so it make me smile to kind of put it on my face.”

— Amelia

“I love the warmth of the mugwort + mustard blend, it’s such a great drawing soak!”

— Anon

“The ingredients in my products are so important to me, and it was a little disturbing to realize that products I assumed were whole and natural were full of ingredients I couldn't pronounce and didn't recognize. Sera's beldi black soap is the most rooted, wholesome, and effective soap I have ever used. I feel squeaky clean, but never too dried out. The scent and texture are silky and divine. It lathers, but not excessively, and is perfect for big exfoliating scrubs. I use this soap a few times a week, and I smell clean for longer. This soap is IT!”

— Carmen

“I love the combination of the Red Earth Facial Clay and the Holy Rose Serum. My skin always feel and looks amazing after!❤️”

— Melissa

“The All Over Oil is my favorite! It smells so delicious. I love adding a tiny dab through my hair- truly for all over!!”

— Elaine

“I am obsessed with the Cactus Water serum. I never used oil before, only moisturizer, so I noticed a difference right away. I cannot believe how soft it makes my skin. And not greasy!”

— Anon

“The Holy Rose Facial Serum is literal liquid gold and I never want to use anything else on my face again.”

— Sara

“Holy cow! Holy Rose is the holy grail of facial oils. The rose scent is HEAVENLY, and the color from the seabuckthorn is radiant. Putting this oil on my face and neck is instantly soothing, and my favorite part of my nighty routine. The care that has gone into perfecting the Holy Rose oil is evident, and my skin is smooth, soft, and glowing because of it. Thank you so much!!”

— Carmen